![]() This means that ready-made, pre-cleared and lower-priced library music is often the best option for busy and budget-constrained editors. Library music albums are released and made available to worldwide video producers, in this case the LA trailer houses who create the trailers, so they can search for and find tracks that suit their current movie marketing campaigns.Īs an example of a trailer music library, take a look at the web site of my trailer-specialist Gothic Storm company.Īpart from library music, other options for trailer editors are commercial music (music released the old-fashioned way by artists through record labels) and custom music especially created for the trailer.Ĭommercial music can be great, but is expensive and hard to clear, while custom music is also expensive and can be slow to produce. ![]() Generally, library music is music that has been written to a brief, aiming to capture a mood or genre, not written to any specific visuals. So the majority of music used in trailers is in fact library music especially designed for trailers. Many people assume that the music in trailers comes from the films, but in fact, the film score often hasn’t been written when the trailers are aired, and even if it was, it would lack the instant impact and excitement needed. This month we’ll learn about how the industry works, and next month we’ll find out all about composing the music, and offer some advice on how to get into the industry. Along the way we will also take a look at the wider picture: where trailer music came from, and how it is also used in TV and adored by fans around the world.Īs it’s a large topic and my own area of expertise, this trailer music special will be divided in two. This article delves deep into the world of trailer music, bringing in the combined wisdom of the major Hollywood studios, Hollywood trailer houses (independent ad agencies who create the trailers for the studios), trailer music libraries, who license the music to the trailer houses, and trailer music composers, who write the music for the trailer music libraries. So where does this music come from, how is it chosen, how much money does it make - and how can you write that music and put that money in your pocket? there is one unlikely hero that can save the day: library music.”ĭon LaFontaine (1940-2008) was the voice of 5,000 movie trailers.Īmazing visuals, movie stars and plot giveaways aside, the music used in Hollywood movie trailers is under an awful lot of pressure to carry the message and excite the masses into going out to watch the films. where movie studio billions can be made or lost by their trailers, where gravelly voiceovers that explain the plot have gone out fashion, the soundtrack isn’t finished and wouldn’t be powerful enough for the trailer anyway. Conjure in your head the gravelly voice of Don LaFontaine, who voiced thousands of movie trailers until he died in 2008. ![]()
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